📢Broadcasts
Broadcasts let you send a one-off message to many contacts at once (e.g. a campaign announcement, an event reminder, or a special offer). You choose an audience (a list or segment of contacts) and the channel (e.g. WhatsApp, SMS), then compose and send the message. This page gives an overview; exact steps depend on your plan and which channels support broadcasts.
How to open Broadcasts
In the left sidebar, click Broadcasts. You may see:
A list of past broadcasts (e.g. name, date, status, audience size).
A button like "New Broadcast" or "Create broadcast" to start a new one.
Audiences — A sub-section or menu item to manage audiences (the lists or segments you send to). You may need to create an audience before you can use it in a broadcast.
You can also reach New Broadcast from the Dashboard if there’s a "New Broadcast" button there.
Concepts
Broadcast — One sending action: one message (or template) sent to one audience on one channel at a time you choose (or immediately).
Audience — The set of contacts who receive the broadcast. It can be a saved list (e.g. "Q4 Marketing Leads") or a segment (e.g. "Contacts who talked to us in the last 30 days"). You create and manage audiences in Broadcasts → Audiences (or similar).
Channel — The channel you send on (e.g. WhatsApp, SMS). The channel must be connected and support outbound broadcasts (some channels have rules or templates).
Creating an audience (if needed)
Go to Broadcasts → Audiences (or Audience list).
Click Create audience or Import.
Option A — Manual list — Name the audience and add contacts (e.g. by uploading a CSV with email/phone, or by selecting contacts one by one). Save.
Option B — Import — Upload a file (e.g. CSV) with columns like email, phone, name. Map columns to contact fields, then save as an audience.
Option C — Segment — If your app supports segments, define rules (e.g. "Last active in last 30 days", "Tag = VIP") and save. The audience updates automatically as contacts match.
You’ll use this audience when you create the broadcast.
Creating and sending a broadcast
Click New Broadcast (or Create broadcast).
Choose audience — Select the audience you want to send to (or create one first). You may see an estimated count (e.g. "~500 contacts").
Choose channel — Select the channel (e.g. WhatsApp, SMS). The channel must be connected and support broadcasts.
Compose message — Type the message (or choose an approved template if the channel requires it, e.g. WhatsApp). Keep within character limits (e.g. SMS 160 chars) if shown.
Schedule or send now — Choose "Send now" or pick a date/time to schedule. Confirm.
Review and send — Check audience size, channel, and message. Click Send (or Schedule). The broadcast is queued or sent according to your choice.
After sending, you may see a status (e.g. Sent, Delivered, Failed) and sometimes a summary (e.g. how many delivered). Check the broadcast list or the detail view for that broadcast.
Limits and compliance
Channel rules — Some channels (e.g. WhatsApp) require approved templates for certain types of messages. If you don’t use a template when required, the send may fail or be rejected. Use the template picker or contact support if you’re not sure.
Opt-out — Recipients may have a way to opt out (e.g. reply STOP). Respect opt-outs; the app or channel may auto-manage a block list.
Rate limits — Sending to a very large audience may be throttled (e.g. per hour). The UI or support can clarify limits for your plan.
Data and consent — Only send to contacts who have agreed to receive marketing or notifications, in line with your privacy policy and local laws (e.g. GDPR, TCPA).
After sending
Broadcast list — You’ll see the broadcast in the list with status (e.g. Completed, Partially sent, Failed). Click it for more detail if available.
Audience — The audience itself is unchanged; you can reuse it for another broadcast or edit it (add/remove contacts) for next time.
Analytics — Some plans show delivery or open stats per broadcast. Check Analytics or the broadcast detail if available.
For building the contact lists and segments you send to, see Contacts. For replying to individual conversations (not bulk), use the Inbox.
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